In computing, data is information that has been translated into a form that is efficient for movement or processing. Relative to today’s computers and transmission media, data is information converted into binary digital form.
As digital ecosystems become more complicated, some organizations assume that they need expensive ETL (extract, load, transform) platforms to unify data sources. While an ETL platform can offer robust features, you probably don’t need an entire system dedicated to unifying data from diverse CRMs. The right API solution can simplify your approach to real-time data unity. …
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